第59届中国家博会（广州）即将启幕，Sofa Plus 沙发高地引领软体家居新趋势

第59届中国家博会（广州）即将启幕，Sofa Plus 沙发高地引领软体家居新趋势The 59th CIFF (Guangzhou) is About to Kick Off, Sofa Plus Leads New Trends in Upholstered Furniture

广州，2026 年 8 月 24 日 — 作为全球家居行业最具影响力的盛会之一，第 59 届中国（广州）国际家具博览会（CIFF 2027）将于 2027 年 3 月 18 日至 21 日、3 月 28 日至 31 日在广州琶洲广交会展馆及保利世贸博览馆盛大举办。其中，备受瞩目的民用家具展将于 3 月 18 日率先启幕，而作为核心板块的 Sofa Plus 沙发高地，将以全新姿态引领全球软体家居行业的创新浪潮。

Guangzhou, August 24, 2026 — As one of the most influential events in the global home furnishing industry, the 59th China International Furniture Fair (Guangzhou) (CIFF 2027) will be grandly held from March 18-21 and March 28-31, 2027 at the Canton Fair Complex and Poly World Trade Center Expo in Pazhou, Guangzhou. The highly anticipated Home Furniture Exhibition will kick off on March 18, with Sofa Plus, as its core section, set to lead the innovation wave of the global upholstered furniture industry in a brand-new posture

双馆联动 全链覆盖

Dual-Venue Collaboration, Full-Chain Coverage

本届中国家博会以 "设计引领、内外循环、全链协同" 为核心定位，整体展览面积达到 75 万平方米，汇聚超过 6000 家海内外品牌企业，预计将吸引来自 200 多个国家和地区的 50 万余名专业观众到场参与。展会分两期举办：第一期（3 月 18-21 日）聚焦民用家具、饰品家纺、户外家居三大板块；第二期（3 月 28-31 日）主打办公商用家具与设备配料，构建从消费端到产业端的完整闭环。

With "Design Leadership, Domestic and International Circulation, Full-Chain Collaboration" as its core positioning, this year's CIFF covers a total exhibition area of 750,000 square meters, gathering over 6,000 domestic and international brand enterprises. It is expected to attract more than 500,000 professional visitors from over 200 countries and regions. The fair is held in two phases: Phase I (March 18-21) focuses on home furniture, home decor & textiles, and outdoor living; Phase II (March 28-31) features office & commercial furniture and equipment & components, building a complete closed loop from consumer to industrial end.

Sofa Plus 沙发高地：软体家居的 "创新竞技场"

Sofa Plus: The "Innovation Arena" for Upholstered Furniture

作为本届展会的核心亮点之一，Sofa Plus 沙发高地设置在广交会展馆 9.3-11.3 号馆，是目前国内规模最大的软体家居专属展示区。这里集中展示当下最前沿的坐感技术、结构设计与环保材料应用，涵盖智能功能沙发、零压休闲沙发、轻量化小户型沙发等全品类产品，被誉为行业观察软体家居流行趋势的 "核心风向标"。

As one of the core highlights of this year's fair, Sofa Plus is located in Halls 9.3-11.3 of the Canton Fair Complex, making it the largest dedicated exhibition area for upholstered furniture in China. It showcases cutting-edge seating technology, structural design, and eco-friendly material applications, covering all product categories including smart functional sofas, zero-pressure leisure sofas, and lightweight small-apartment sofas. It is widely regarded as the "core weather vane" for observing trends in the upholstered furniture industry.

除 Sofa Plus 沙发高地外，第一期民用家具展的沙发相关展区还包括：

沙发（内外销・品牌出海）：1.2-3.2 馆，聚焦品牌全球化布局

软体（外销专场）：B 区 9.2-11.2 馆，专为海外采购商打造的精准对接平台

In addition to Sofa Plus, the sofa-related sections in Phase I also include:

Sofas (Domestic & Export · Brand Going Global): Halls 1.2-3.2, focusing on global brand layout

Upholstered Furniture (Export Special): Halls 9.2-11.2 in Zone B, a precise matchmaking platform 专为海外采购商打造

技术驱动 绿色转

Technology-Driven, Green Transformation

2027 年的软体家居行业正经历深刻变革。智能功能沙发搭载物联网技术，实现坐感调节、姿态记忆、健康监测等多元功能；零压休闲沙发采用太空记忆棉与人体工学设计，为消费者带来沉浸式放松体验；轻量化小户型沙发则顺应都市居住趋势，以模块化设计满足空间灵活变换需求。

The upholstered furniture industry in 2027 is undergoing profound transformation. Smart functional sofas are equipped with IoT technology, realizing multiple functions such as seating adjustment, posture memory, and health monitoring. Zero-pressure leisure sofas adopt space memory foam and ergonomic design, bringing consumers an immersive relaxation experience. Lightweight small-apartment sofas follow urban living trends, using modular design to meet flexible space transformation needs.

与此同时，环保材料的全面应用成为本届展会的一大亮点。再生皮革、生物基海绵、可回收面料等绿色材料在各品牌展台上集中亮相，推动软体家居行业向全生命周期低碳化方向转型。

Meanwhile, the comprehensive application of eco-friendly materials has become a major highlight of this year's fair. Recycled leather, bio-based foam, recyclable fabrics and other green materials are prominently displayed at various brand booths, driving the upholstered furniture industry toward a low-carbon transformation across the entire product lifecycle.

内外循环 链接全球

Domestic and International Circulation, Global Connection

中国家博会始终致力于促进家居行业传统消费升级，服务构建新发展格局。本届展会通过 "内外销并重" 的展区规划，为国内品牌搭建对接全球设计资源与采购渠道的窗口，同时为海外品牌进入中国市场提供高效平台。

CIFF has always been committed to promoting the upgrading of traditional consumption in the home furnishing industry and serving the construction of a new development paradigm. Through an exhibition layout that emphasizes both domestic and export sales, this year's fair provides a window for domestic brands to connect with global design resources and procurement channels, while offering an efficient platform for overseas brands to enter the Chinese market.

来自中东、非洲、东南亚、欧洲等地的专业采购团将齐聚广州，与中国软体家居企业展开深度商贸对接。预计仅沙发及软体家居板块，现场意向成交额将突破百亿元人民币。

Professional procurement delegations from the Middle East, Africa, Southeast Asia, Europe and other regions will gather in Guangzhou for in-depth business matchmaking with Chinese upholstered furniture enterprises. It is expected that the on-site intended transaction volume for the sofa and upholstered furniture sector alone will exceed 10 billion RMB.

结语

Conclusion

第 59 届中国家博会（广州）不仅是一场产品展示与商贸对接的行业盛会，更是全球家居产业创新思想碰撞与未来趋势发布的核心舞台。Sofa Plus 沙发高地作为软体家居领域的 "创新竞技场"，将向世界展示中国软体家居产业从 "规模制造" 向 "品牌引领" 转型的坚实步伐。

The 59th CIFF (Guangzhou) is not only an industry event for product display and business matchmaking, but also a core stage for the collision of innovative ideas and the release of future trends in the global home furnishing industry. As the "innovation arena" in the upholstered furniture sector, Sofa Plus will showcase to the world the solid steps of China's upholstered furniture industry in transforming from "scale manufacturing" to "brand leadership."

2027 年 3 月 18 日，广州琶洲，与全球家居人共赴这场春天的约会。

On March 18, 2027, in Pazhou, Guangzhou, let's join global home furnishing professionals for this spring rendezvous.